June 2007

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Mayfairs Finest Properties






A St. James’s Penthouse hailed
as ‘Minimalist refinement in a
classical disguise’, on the top
floors of a Lutyens building
overlooking St. James’s Palace


Pall Mall     

     Pall Mall
Pall Mall     
     Pall Mall
     Pall Mall

     Pall Mall

  • Private Lift Lobby
  • Double Height Galleried Reception Room
    with Dining and TV Areas
  • Study
  • Gym
  • Kitchen/Breakfast Room
  • Master Bedroom with En Suite Bathroom
    and Dressing Room
  • Guest Bedroom with En Suite Shower Room
  • Guest Cloakroom
  • 168 year lease
  • £6,950,000


  • SOLE AGENT
Pall Mall


South Audley Street
South Audley Street
SOUTH AUDLEY STREET
MAYFAIR W1


Village Views

On the top two floors of this Mayfair village corner period building across from Harry’s Bar, an apartment with views of Grosvenor Chapel and the Mount Street Gardens beyond.


Entrance Hall, Double Reception Room, Kitchen, Master Bedroom with En Suite Shower Room, Two Further Bedrooms, Shower Room, Lift & Caretaker, 991 square feet, 68 year lease.

£1,250,000      SOLE AGENT
South Audley Street

Mount Street
Mount Street
MOUNT STREET
MAYFAIR W1


A Perfect Piece of Mayfair

An elegant pied-à-terre on the first floor of this vernacular Mount Street building in the heart of Mayfair overlooking the Connaught Hotel.


Entrance Hall, Dual Aspect Reception Room, Kitchen, Double Bedroom, Bathroom, Communal Central Heating and Hot Water, Porter, 921 year lease

£695,000

SOLE AGENT
Mount Street

Hay Hill
HAY HILL
MAYFAIR W1


A third floor flat in this portered mansion block just off Berkeley Square.

Entrance Hall, Reception Room, Kitchen, Master Bedroom, Bathroom, Lift, Porter, 577 square feet, 68 year lease

£625,000

Maddox Street
MADDOX STREET
MAYFAIR W1


Shopaholics dream – modern flat between Bond Street & Regent Street.

Entrance Hall, Reception Room, Kitchen, Master Bedroom, En Suite Shower Room, Bedroom Two, Bathroom, Lift, 865 square feet, 117 year lease

£1,025,000

Upper Brook Street
UPPER BROOK STREET
MAYFAIR W1


A beautifully refurbished and spacious four bedroom maisonette arranged over the ground and lower ground floors of an impressive period building.

Entrance Hall, Reception Room, Dining Room, Kitchen / Breakfast Room with Balcony, Master Bedroom with En Suite Bathroom and Dressing Room, Three Further Bedrooms all with En Suite Bathrooms, Lower Hall / Study Area, Gymnasium with Hot Tub and Steam Room, Patio, Porter, 2,931 Square Feet, Leasehold

£3,595,000

Woodstock Street
       Woodstock Street

WOODSTOCK STREET, MAYFAIR W1

Two great new apartments situated in this modern block moments from the hustle and bustle of Bond Street and Oxford Street and the tranquillity of Mayfair. One 2 bed and one 3 bed both with hard wood floors, luxury bathroom and kitchen fittings, terraces and interior designed décor these are a must see and must be viewed.

£1,000 - £1,250 per week

FURNISHED

Green Street
       Eaton Place

GREEN STREET, MAYFAIR W1

Lovely one bedroom split level maisonette in this popular street in North Mayfair. The flat features high ceilings and neutral décor throughout. A great deal for either a single person or a couple.

Reception Room, Double bedroom, Kitchen, Bathroom, Balcony

£600 per week

FURNISHED
      
EATON PLACE, BELGRAVIA SW1

An exceptional one bedroom apartment situated in one of Belgravia’s famous Streets. Refurbished less than a year ago the apartment is situated on the ground floor and benefits from very high ceilings throughout.

Reception Room, Kitchen, Bathroom,
Bedroom

£1,000 per week

FURNISHED


Mayfair Residential Market Update

"If you think it's expensive to hire a professional to do a job, wait until you hire an amateur"

This quote by the late Paul "Red" Adair (the famous fire fighter who put out the oil-well fires of the world) is as apt today for any business but no more so at the moment than to the property market in central London with its ever increasing values.

Value in Knowledge

When selling prime property in a fast moving marketplace, seek advice from the specialist agent who really knows the market. Trying to save money by selling privately could cost you far more than the commission fees you think you are saving!

Record Sales Value 20-40% up!

A recent example was a client of ours who was contemplating selling to a neighbour for what he thought a good price but we could achieve far more for the owner. Once we had arranged the deal is was 40% more than he had originally thought was a good deal and we created a new market record.

Mayfair Values catching up with Belgravia

In 2006 the market moved for Mayfair residential sales at figures between 15 - 25%. With 6 months behind us for 2007 it is still too early to quote percentages but the continuing low supply and high demand is showing further rapid growth. But Mayfair is still cheaper than Belgravia, where prices have risen again to new record levels!

Records are made to be broken

A recent example of record demand on a sale was 40 Upper Brook Street, an unmodernised period house and adjoining mews offered by Grosvenor through Wetherell and Savills at a guide of 15M. Within 6 weeks we had conducted 75 viewings, had 10 offers and sold at over 20% over the guide price.

Wetherell and Knight Frank are now marketing a further freehold period Grade II listed Georgian house and mews in Charles Street on a guide price £17.5M +

A smaller town house in Culross Street with garden and garage has just been sold at a record price achieving over £1,500 p.s.f. and a large unmodernised period house in prime Mayfair which Wetherell sold only 6 months ago is now obtaining bids of over 30% more.

The record of records though goes to the former US Naval offices in Grosvenor Square that have just sold for £250M with plans for a residential scheme of luxury flats, a great shout of support for Mayfair values, as it equates to a figure well in excess of £2,000 per square foot prime unmodernised stock.

Off Market

The most frustrating aspect of this market for both purchasers and vendors alike is the "off market deals". Forget modern selling technology through the internet and e-mails, the only way to hear about the availability of a new property it to be in constant contact with your estate agent. Wetherell data for the first 4 months of this year indicates that there were 77 sales worth £193M compared to 156 for the whole of 2006. Nearly half of 2006 deals in a third of the time, so the deals are out there you just need to know who to talk to!

Purchase Fatigue

Of the small amount of stock "available" over 30% is under offer leaving very little to chose from. I have never known such a thin market but then again I have also never known such an exciting one. A word of warning though, low stock, high prices and constantly losing out to competitive buyers can often wear out the enthusiasm of the buyers. They might just pack their bags for summer and wait and see what happens in the autumn.


PARW 20/6/07



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No.129 102, Mount Street, Mayfair, London W1K 2TH JUNE 2007